doTERRA Oils vs. Mood Essential Oils: A Comprehensive Comparison
Choosing the right essential oils brand can feel like navigating a maze, with so many options available and factors to consider. doTERRA oils and Mood Essential Oils are two well-known names in the industry, each offering unique qualities and approaches. In this post, we’ll explore the differences between the two, covering product range, sourcing practices, quality, pricing, and business models to help you decide which aligns best with your needs.
Product Range and Offerings
doTERRA: Founded in 2008, doTERRA oils is known for its extensive range of essential oils, proprietary blends, supplements, personal care products, and diffusers. Popular single oils include Lavender, Peppermint, and Frankincense, while their blends, such as On Guard and Deep Blue, have become fan favourites for their carefully crafted aromas and specific uses. doTERRA’s variety makes it a suitable choice for those seeking a broad selection of essential oil-based products beyond the typical offerings.
Mood Essential Oils: Mood Essential Oils, a UK-based company, provides a variety of essential oils, fragrance oils, carrier oils, bath bombs, shower steamers, and crystals. Their single oils, like Lavender, Eucalyptus, and Tea Tree, are staples for many essential oil users. They also offer curated sets designed to evoke specific moods or for particular purposes, making it a great choice for those who prefer a focused selection of oils with added wellbeing products.
Sourcing and Quality Standards
doTERRA: doTERRA oils places great emphasis on sourcing its oils from indigenous regions worldwide, a practice that aims to ensure each oil’s authenticity and potency. Their Certified Pure Therapeutic Grade (CPTG) testing process is a unique quality assurance approach that helps maintain high standards across their products. This process is integral to their brand, appealing to consumers who prioritise rigorous quality control in their essential oil purchases.
Mood Essential Oils: Mood Essential Oils is committed to offering 100% pure, therapeutic-grade oils, although they don’t have an exclusive certification process like doTERRA’s. They focus on sustainable and ethical sourcing, partnering closely with suppliers to ensure responsible production practices. Their dedication to ethical sourcing makes them a strong choice for consumers who are mindful of sustainability and ethical considerations.
Pricing and Accessibility
doTERRA: doTERRA oils operates through a multi-level marketing (MLM) model, where products are often sold through independent distributors. This distribution model can lead to higher product prices compared to non-MLM brands due to the additional layers involved in the sales process. doTERRA’s oils are typically priced as premium products, which may be reflected in the cost of their oils and other offerings.
Mood Essential Oils: Mood Essential Oils operates as a direct-to-consumer retailer, selling products through their online store, which allows for more competitive pricing. This model avoids MLM mark-ups, making their essential oils and related products more accessible to a wider range of budgets. Their offering of various sizes and sets further enables consumers to find products that suit both their needs and budget preferences.
Business Model Differences
doTERRA: As an MLM company, doTERRA products are distributed through a network of independent representatives who earn commissions based on sales and recruitment. This model appeals to individuals who may be interested in a business opportunity or prefer buying directly from a distributor for personalised service.
Mood Essential Oils: Mood Essential Oils follows a traditional retail business model, selling products directly to consumers through their website. This model provides a straightforward shopping experience without the added structure of distributors, making it a good fit for customers who prefer buying directly from a company’s website.
Which is Right for You?
Both doTERRA and Mood Essential Oils offer high-quality essential oils but differ in their approaches to product range, sourcing practices, pricing, and sales models. Here’s a quick summary to help you decide:
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Choose doTERRA if you’re looking for a broad selection, including proprietary blends and other wellness products, and if you prefer a product with a unique quality certification process. Their MLM model may also appeal if you like the idea of purchasing through a distributor or even joining as a representative.
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Choose Mood Essential Oils if you’re based in the UK and are looking for direct, competitively priced products without MLM involvement. Mood Essential Oils provides a range of high-quality essential oils along with other wellbeing products like bath bombs and crystals, making it ideal for consumers who value sustainability, ethical sourcing, and a straightforward purchasing experience.
Each brand brings its own strengths to the table, and ultimately, the best choice comes down to your specific preferences in variety, price, and how you like to shop. Whichever you choose, both doTERRA and Mood Essential Oils offer essential oils that can enhance your wellbeing journey in unique ways.